Complaint / review / scam report
Don’t get yourself involved with Phruit

Companies have risen and fallen with the passing of time. But have you ever considered the fact that some companies have brought about their own downfall. This is because instead of walking the regular path, they decided to fool customers. Once their deceptive ways were discovered they had to face the dire consequences.

A number of companies have made headlines for their infamous acts of deception, but that is only after it is too late. It is too late for individuals because they have already placed their trust in the company and have discovered its truth once their privacy was already violated.

If perhaps there was some way of knowing beforehand what the company was upto, then maybe this situation could have been avoided. Informing individuals in advance about a company helps them to take better steps to safeguard themselves against it.

One such company out to fool customers is Coracall, even though it does not appear so at the present moment. We do know that Coracall will fool customers because it is related to the fraud company Phruit Limited. Phruit was a renowned company in the UK until 2010, but then the truth about it spilled out. Agents of Phruit used to call up individuals, extract personal details from them by stating that it was for research purposes when in reality they sold the information to various product selling companies.

Thus, they lied to individuals and violated their trust as well as privacy. After that individuals kept getting non stop telemarketing calls from various companies. Fed up they decided to get the DMC to look into the matter. A DMC led investigation shockingly revealed that it was Phruit to blame for this situation.Phruit was found to be guilty of the following violations:

1. 21.18 and 21.20 on TPS compliance and data cleansing.

2. 3.11 under which Phruit has a responsibility for compliance by suppliers.

3. 3.18 on “sugging” or carrying out sales and marketing under the disguise of research.

Phruit soon lost its reputation in the UK and was forced to go underground but it was not long before they re-emerged in the form of Coracall.How can we be so sure that Phruit and Coracall are the same? Well, we need to present just 3 facts to prove that the two are related:

1. Phruit disappeared from the market scene in the UK, but it was not long before they shifted to South Africa, assumed a new identity in the form of Coracall and began functioning out of a call center in KwaZulu Natal, however a little bit of looking into their background helps us realize that their proprietor is one and the same-British company Assured Capital Holdings.

2. Mr. Phil Lightfoot, the director of Phruit Limited is the Chief Executive Officer for Coracall which proves that the management of both companies is the same!

3. And the services offered by Coracall as well as the tactics employed by them are very similar to that of Phruit.

Thus, it’s fairly clear that Coracall being related to Phruit is sure to follow in its footsteps. No matter how much agents of Coracall try to get individuals to trust Coracall, they should stay away.If, however, one has already started receiving calls from Coracall they should put an end to this nonsense by complaining against it at the following address:

Barnby House,

Barnby Gate,



NG24 1PZ.

Or they can be called up at 08455 199131

Emily Edison is an active protestor against fraud companies like Coracall. She has proven to us that Coracall is related to another fraud company called Phruit Limited hoping that individuals will take this as a red flag and stay away from it.

Offender: Coracall

Country: United Kingdom   Region: United Kingdom

Category: Business & Finance


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