I made a purchase with my credit card and ticked a box for various discounts on future purchases but there was no indication that in so doing I would be subject to a £10 per month charge. I have emailed the company concerned (Shopper discounts) and have instructed my credit card to initiate a dispute procedure. Note that unlike with a bank account, it is extremely difficult to cancel a direct debiting arrangement to one's credit card, which does not seem right.
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