Let's face it we're buying off the 'infomercial' for the foundation - right? Not for all the other 'stuff' they so 'generously' include. Well my advice is - if you're black - and I mean 'properly' cocoa/mocha/ebony/ black - don't bother to buy their 'DARK' product. They only produce 4 foundation colours which in itself should sound warning bells. How can skin colour - from palest white to darkest black be pigeonholed into 4 categories?? I know for a start there are at least 12 distinct colours to be found in the 'black' range alone.
So why did an intelligent, discerning adult such as myself fall for their 'big sell'. Well at first, I didn't. Like the other complainant comments I've read, I'd been thinking about it for a while too. I was persuaded by the so called 'guest celebrities' and was dazzled with the science about how the minerals would adjust to my skin colour - and give the appeararance of perfect cover, (a bit like optical brightners in washing!!) I even rang the customer helpline before buying to confirm that their 'dark' foundation was a panacea for all black women - and was given a resounding "YES - one colour for all". Whoopee! Needless to say I was persuaded. Why? Well if you're black and living in the United Kingdom, anywhere outside a major city, you'll understand that looking for specialised products and services for skin and hair is a nightmare - (no matter that I'm a third generation British black with family going back to the 40's!)
Upon it's arrival packaging was good - I felt pampered as I opened the white gauze 'bag' to reveal an array of what appeared to be 'tester' products(!) No matter - I'd paid £35.94, (incl' postage), for a foundation I couldn't get anywhere else and which promised to fulfill all my dreams. What I got was a disatisfyingly small container of loose powder product in what appeared to be 'bronze'. No matter, I thought - it changes to compliment my skin. As will the cover cream which also looked suspiciously 'cream' in appearance. A quick check of the product names did nothing to allay my suspicions. 'MOCHA' and 'ALMOND' foundation and 'TAN / DARK' concealer. Mmmm...
I put it on. I resembled a greyish - beige coloured clown - with no liklihood of the product adjusting into a 'perfect cover'. Absolutely no point in trying to blend the two colour foundations - the 'mocha' I'd applied was too light without adding the lighter 'almond'! I knew that I'd been well and truly duped when my two daughters, (afro / european white), decided to try it on their skin, with only slightly better results. Both my daughters ranged from orangey to bronze in appearance (bearing in mind they're skin colours are different too!) Their verdict - they'll stick to their tried and trusted brands.
My closing advice to all? Don't bother with this product - you're WASTING YOUR HARD - EARNED CASH. MAC COSMETICS, LANCOME, REVLON and MAYBELLINE produce some excellent shades for black skin and have a good track records for providing a top quality product. The price compares very well with SHEERCOVER, i.e - you get loads more product for your money, you can purchase online too, and if you can get to a retail shop or store where they sell it they'll give you a full make - over without any undue pressure to buy. They'll even give you free samples if you ask nicely - which, when I come to think about it, are about the same size as the products Sheercover sent me!!
Be Street Smart and stick to the High Street...(...or the shopping Mall if you're American!)
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