We have a small hotel, which when we get a bad review I always reply to it as 99.9% of the time it is some-one who has been refused service in the bar or partied in the room and been asked to leave. Some of the reviews are so untrue you cannot believe that trip advisor actually prints them. We also have tried email and calling amercia (from scotland!) and they do absolutely nothing. When we do get a valied complaint I take it on board and do something about it. What really makes me angry is that I know for a fact the a hotel just along from us writes their own reviews (needless to say all brilliant) and they put them on the site. How do I know this, my daughter worked there and they would do it in front of her! Unfortunately I suffer from being honest!
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